Bing Saves but for how long?

Bing is testing a bookmarking-page-saving feature called Bing Saves. See this dashboard. It seems to save the page, Pinterest style. Why?

Bing Saves, Search Bookmarking Feature, Now Public Beta, Barry Schwartz, Search Engine Land (Mar 4)

Search engines have had bookmarking features before and discontinued them. Of course you have to be signed into your account, and you’re giving Bing information about your interests when you do that. There might be some convenience to this, if you are a big Bing user. But, mark my words, the moment you start to rely on Bing Saves, Bing will close the service. Google and Bing remove features arbitrarily all the time.

Delicious 10 years old

Delicious, the social bookmarking site, is still with us after 10 years – where many others aren’t. It has had a tumultuous ride with redesigns that added function and then took it away. Here’s another revamp – not enitrely for the good, but maybe it’s too soon to know..

Ten Years of Delicious – Same Ingredients, Brand New Flavor Delicious Blog (Sept 10)

View it at next.delicious.com

  • restored tag bundles – can create new ones, thought I haven’t figured out how to change existing ones.
  • bookmark item shows the date you added it. Good – I won’t have to note that in the description.

But where’s the search box? Must go back to the main Delicious.com to search.  I searched for Google Glass and was surprised to see no recent bookmarks.  But I’ve also noticed that results aren’t ranked by anything obvious – such as date, or number of times bookmarked, or obvious relevancy (true for some time) – and therefore a recent bookmark could show pages later.

I’d like to see Delicious continue, but suspect social bookmarking is losing its popularity.

Postscript (Sep 12): A former student in one of my classes wrote to say she found the search box. ” Finding the nearly invisible Search function on the new beta Delicious page on the user page took a while, but it is there –> in the blue banner on the left hand side, in the unmarked field immediately above “My Links” “.  Thanks T for letting me know.  It was very well disguised.

How Nordstrom Uses Pinterest

Shoppers must love Pinterest, and Nordstrom, the clothing retailer in the US,  loves Pinterest because what people pin from the Nordstrom website is an indicator of demand.

Nordstrom’s Shelves, Now Stocked by Pinterest, BusinessWeek (July 2)

Plenty of companies have turned Pinterest into a de facto catalogue as a way to drive online sales. Nordstrom (JWN) is going in the other direction: stretching the image-based social network into its brick-and-mortar stores.

Google+ and Brands

Will brands will help Google+ grow? This article in Search Engine Land suggest yes — 3 Out Of 4 Top 100 Global Brands On Google+, YouTube Use At 85% (Mar 12)

Google+ has now established itself firmly in the mainstream of social networking. A majority of the top 100 brands (three quarters), have active profiles. As
 more brands engage users, data suggest that those who have once held reservations may soon be looking toward establishing a strong Google+ presence.

I suppose that’s ok if you’re looking for brands. But can’t we find those in regular web search? Seems people go to the trouble of following brands because the brand engages them in some way. H&M has 2.49 million fans.

Companies are also using YouTube also to “engage customers”. How?

Eighty-seven percent (87%) of brands have an official YouTube channel, engaging fans and reaching millions of viewers. Collectively, the top 100 brands on YouTube have racked up an impressive 3.15B views.

Might be a good reason to stay away from Google+.

New Delicious

The new Delicious for managing and sharing bookmarks is now live and receiving favourable reviews. Matt McGee at Marketing Land called it a winner – The New Delicious.com Is Now Live & Looks Like A Winner (Jan 11)

Loyal users will likely be pleased, and people to whom using an online bookmarking service is new could be attracted to it.

The appearance is clean and pleasing.

A panel on the right displays all information about a bookmark. This includes an image from the page and comments people have added.This panel lets one “pivot” on a user – clicking on the name to see that person’s profile and tags – and to follow, if desired.

On an individual’s account, the left panel has list of tags which can be sorted by count or alphabetically, and tag bundles (if any). On a search at Delicious, the left panel has list of related tags.

Bookmarks are public by default, but they can be marked as private.

A bookmark in search results will show some tags assigned – but not all. To see all tags for a page, search on the url in Delicious – then view the related tags.

One can still somewhat pivot on tags – but it’s easier to run the search with #, as in #e-learning.

Delicious still does not allow two words as a tag – must make word phrases (such as web search) into one word or a hyphenated word, or use two tags (eg web and search).  This can make searching Delicious more challenging since the user must think of the variations.

Good news is that tag bundles still exist for individual accounts and new bundles are easy to create from tags being used. However, I don’t see a way to search for them, or to see how a bookmark has been bundled.

Conclusion: There is a fair amount of function – still not as much as in its heyday – and you have to look for it.  You will definitely want to read the Help page.  If you are an existing user, be sure to get the new bookmarklet from Tools for your browser’s bookmarks bar – the old one won’t work.

Postscript Jan 23, 2013 – I didn’t notice this earlier, but delicious designers dropped the date the item was bookmarked on the main display!  It does show on the single panel on the right for a selected bookmarks – but it looks like the most recent date, not the first. Hiding date like this greatly diminishes the usefulness of the service when searching across bookmarks, reviewing your own collection, or assessing what others have saved. Number of times a page was bookmarked is hidden too – and only shows in the right panel for the selected item. I think it’s clear that the designers never read the articles on how people used delicious to navigate.

Pinterest for Business

Pinterest Grows Up & Goes Corporate With New Tools (And TOS) For Businesses, Greg Finn, Marketing Land (Nov 14)

Pinterest is a growing concern. Companies are pinning things. Companies that have started can convert their site to a Pinterest business site – http://business.pinterest.com/

How Content Providers are Using Pinterest Creatively, Lin Grensing-Pophal, EContent (Nov 14)

Pinterest is getting more and more interesting – it’s not just a place to put recipes.

“… other uses are springing up regularly as individuals and businesses find new, and increasingly practical, uses. Content providers are among them-using Pinterest to share information on the environment, events, jobs and more.”

Delicious to make a comeback

Delicious Announces A New Design With A Focus On Community, Speed And Mobile, Drew Olanoff, TechCrunch (Nov 6)

Amazing – delicious is still alive and is testing a new interface. After it removed its “stacks”, which I had come to like, I figured it was in for a death sprial. But not so – the new look is attractive with better use of the right panel for previewing the bookmark – though I don’t see any new functionality, and delicious owners did not restore folders.

If you have an account, try the demo.

Journalists using Pinterest

How Journalists Are Using Pinterest, ReadWriteWeb (Sep 25)
Pinterest is visual and fun. Journalists know that it will attract eyeballs and are using it more. For example, NPR – “The public radio network pins plenty of its food coverage, but also delves into music, books, technology and health. Branching off the from main NPR account, NPRMusic has its own presence on Pinterest, where music reviews, in-studio performances and artist interviews are presented in an eye-catching array of pinboards.”