Yelp is in hot water. One would think that such a web-savvy company would watch its own reputation. Seems not, if the items in this Make-Use-Of report are true.
Yelp Can’t Be Trusted: Try One Of These Alternatives Now by Joel Lee, Make Use Of (Oct 1)
Alternatives for local restaurant recommendations in Canada include: FourSquare, UrbanSpoon, TripAdvisor, and Google+ Local. These are mostly international. There are also several others that are for the US.
Tips on how to search Twitter for subject, person, dates using search operators.
Use Twitter’s search operators to find specific tweets, Nicole Cozma, CNet (Sept 24)
Mary Ellen Bates has tips for Seriously Searching Social in this latest slideshow presented at Websearch University, September 29. First – be reminded that online social networks are to be used strategically . She shows settings to use at Facebook, LinkedIn, Twitter, and Google+. Next she covers the Dos and Don’ts of searching social and reviews several strategies.
The Yahoo Directory, which in the early years of web search was the most valuable service, is to be closed.
Searching the Yahoo Directory (2008)
This is not a surprise – it began as a guide to better sites, turned somewhat commercial – maybe very commercial, had an overhaul or two that integrated it more with web search (and made it less useful). Directories have been falling away over the past few years – especially the good ones such as the scholarly Intute in the UK. Open Directory still limps along – desperately in need of a new look. In a time when personal curation is so popular – Pinterest as one example – and it is clear that we benefit from reviewing the selections of others, can no one make the subject directory viable?
Yahoo feels no obligation to make it work, and in its announcement hardly acknowledged the importance of the directory.
“While we are still committed to connecting users with the information they’re passionate about, our business has evolved and at the end of 2014 (December 31), we will retire the Yahoo Directory”
The Yahoo Directory — Once The Internet’s Most Important Search Engine — Is To Close Danny Sullivan, Search Engine Land (Sept 26)
Sullivan attributes the decline to Google’s success at delivering relevant results to a search query. But I’ll add to this that keyword search suits most searchers and their queries better. In many cases they want an exact answer, not a list of sites that are “about” a topic. However, someone could have designed an amalgam that provided the advantages of handpicked sites, classification, and keyword search. Turns out it wasn’t to be Yahoo.
Google dominates in Europe with 90% of share, and is stuck at 67% in the United States. But in mobile, Google has 83% of the US search market share – thanks to Chrome, I bet.
Google Market Share: 67 Percent On PC, 83 Percent In Mobile
Good – if you don’t want to be social at Google through Google+, you can say “no thanks”.
Google+ Is No Longer A Requirement For Creating A Google Account, Martin Beck, Search Engine Land (Sept 19)
It should help the company further distance itself from missteps such as the extremely unpopular integration of YouTube comments and Google+.
Watch for knowledge graph data for items in the search results.
Google Structured Snippets Officially Live In Search Results, Barry Schwartz, Search Engine Land (Sept 22)
Google calls these “structured snippets,” where Google will show snippets of data, relevant to the query, within the snippets of the search results.
Google tools are easy to use and very effective, but collect a lot of information about us. How much should we reveal about ourselves? This article has alternatives: DuckDuckGo for search, Firefox rather than Chrome for browsing, Zoho docs instead of Google docs, and Fastmail instead of Gmail – if you have to use a webmail service.
How to ditch Google for more privacy and fewer ads, Derek Walter, PCWorld (Sept 9)
If you’ve decided that keeping all your eggs in one online basket is unwise, there are viable alternatives. Some are arguably not as full-featured as what Google has. But using your email without ads or knowing that performing a web search won’t result in a ton of related advertisements may be enough to encourage you to go on a Google-free diet.
The best designed sites provide clear navigation structure (such as a taxonomy or table of contents) to direct users to content. That structure, as we learn in this article, informs and guides users, in ways that keyword search doesn’t. Keyword search requires that the user have knowledge and a specific skill.
Search Is Not Enough: Synergy Between Navigation and Search, by RALUCA BUDIU, Nielson Norman Group (September 7, 2014)
Navigation serves important functions: it shows people what they can find on the site, and teaches them about the structure of the search space. Using the navigation categories is often faster and easier for users than generating a good search query. Plus, many times site search does not work well or requires users to have a good understanding of its limitations.
Bing is on the ball with changes to image search and display.
Bing Image Search Updates Include Touch Friendly Result Pages That Adapt To Screen Size & Resolution, Search Engine Land (Sept 18)
According to the announcement, image results will soon expand to the full width of a user’s screen and include exploration suggestions dynamically placed per a user’s screen resolution.