Consumer Search Engines Leave Professionals at a Loss, says Convera® Survey, Press Release, Convera (Dec 19, 2006)
Convera, who is in the business of vertical search, surveyed 1,000 professionals on search habits, successes and failures. Searching is not as easy as it looks. Searchers aren't satisfied with results, they get lost or distracted, they don't use the advanced search and have little to no training.
" * A commanding 95 percent of professionals find Internet search engines an aid for conducting work, yet only 40 percent say they are very satisfied with the results.
* Only 21 percent feel that their search query is always understood.
* Less than 25 percent of professionals are very confident that when using popular Internet search engines they’ve looked everywhere to find answers."
Those surveyed indicated that they think using a specialty / vertical search engine would yield better content faster.
" * Nearly 90 percent of professionals believe that such search engines would offer more relevant content than popular Internet search engines.
* Eighty-six percent feel these tools would find information more quickly.
* And 85 percent believe they would offer access to content not indexed by popular search engines"