3 Models of Value in the Real Time Web, by Marshall Kirkpatrick, Read Write Web (May 8)
Real-Time Web has arrived. Facebook and Twitter helped it happen. We are plugged in constantly to friends, news, updates.
Marshall Kirkpatrick proposes that there are "three models of value": Ambiance, Automation and Emergence.
+ Ambiance: finding related activities going on anywhere on the Web - do this through a streaming set of results on anything.
+ Automation: robot works for you monitoring changes
+ Emergence: what's hot - gives the example of Postrank
"for example, Postrank has discovered that a Google Blogsearch search result about Oregon State University has received two comments and one inbound link. That's an unusually high amount of activity lately on that topic, Postrank says."
We've had change monitoring and custom search for some time, but combined with rss feeds, smarter robots, and mobile phones - we really are in real-time.
Posted by Gwen at May 9, 2009 02:28 PM