Google Hurdles Headlong Into Real-Time Search , by Andrew Goodman, Traffick.com (May 14)
The new option in Google Search to see results from last 24 hours strikes Andrew Goodman as a move to the "real time" right now mentality. That, plus the new "rich snippets" that can show content graphically could foster new search behaviour, says Goodman.
"These developments open up a new type of search behavior - further solidifying the notion that many different users will see more and more different results pages with content differently ordered. Although not unfolding exactly as described long ago in these pages, the principle of users taking charge of the "algorithm" (or at least becoming more comfortable with displaying search results in a form that is more useful to them) is gradually taking hold."Posted by Gwen at May 14, 2009 03:29 PM