May 16, 2009

Google's Blog Clustering Algorithms

Quietly, Google Updates Its Blog Search Algorithm, by Matt McGee, Search Engine Land (May 15)

Google has said it is improving the Blog Search - "One of the algorithmic changes is aimed at making sure the home page clusters reward the freshest and most authoritative blog content. Within any cluster, Google wants to find the posts that people are talking about the most."

Claim: "“With [Thursday's] update,” Hylton says, “the whole collection of ranking changes provides a more authoritative set of results. I think it’s really a great set of bloggers talking about current events.”"

Posted by Gwen at May 16, 2009 04:42 AM