HealthBase--medical search engines maturing by Elizabeth Armstrong Moore, CNet (Sept 2)
HealthBase uses a "content intelligence platform" as semantic technology to understand health content.
"Culling through 10 million health articles and sorting search results on two types of data, "conditions" and "treatments," into manageable subsets, HealthBase includes "causes of," "treatments for," "complications of," and "pros and cons of treatment." Content sources are also provided and ranked. And Jens Tellefsen vice president of marketing and product strategy, said it might include user collaboration akin to Digg's voting articles up or down in the near future."
For more about Content Intelligence see Is Content Intelligence the New Business Intelligence?
"Content intelligence is about creating new content and information services derived from a company’s own premium content, and then optionally combining and enriching it with insights from the Internet, resulting in new sets of content that can power new and differentiated information services. But how is this achieved? By using semantic technologies to mine the breadth and depth of relevant, targeted information from the Web, or proprietary or enterprise sources."
Postscript
Comments from Gary Price - Netbase Debuts HealthBase Demo (Sept 2)
Posted by Gwen at September 3, 2009 01:27 PM