Google extends personalized search to all by Tom Krazit, Webware (Dec 4)
Google will deliver personalized search results whether you want them or not.
"Google keeps a history of your Web searches for up to 180 days, using what it says is an anonymous cookie in your browser to track your search queries and the results you most frequently click on. For several years it has allowed those with Google accounts to receive customized search results based on that history, but now even those without Google accounts will receive tailored results based on a history of their search activity, Google said in a blog post late Friday."
Posted by Gwen at December 6, 2009 01:46 AM