January 20, 2010

Paid Search Statistics

Google Gets 75% Of Paid Search Clicks & Dollars: Report, Matt McGee, Search Engine Land (Jan 18)

Google gets lion's share of revenue for paid search.

"The stats cover Q4 of 2009, and show Google’s share of paid search clicks rising from 71% in Q3 to 74.4% in Q4. Yahoo’s share of paid clicks, meanwhile, dropped from 24.4% in Q3 to 21% in Q4. Bing’s share was down slightly, but remains up 31% year over year."

Posted by Gwen at January 20, 2010 01:40 PM