March 10, 2010

Tribe mentality

Self-selecting what we know , by Lisan Jutras, Globe and Mail (Mar 7)

"The Net is where we go to seek out our tribe – and that can shrink our world view"

Personalized news is not called the "daily me" for nothing. Even more so in the social web of networks and tweets.

"When you want to take the public’s pulse on an issue, the Web seems the logical place to go. Not only are people increasingly turning to Internet sources for their news, but a study last week from the Pew Internet and American Life Project shows that, of people who do get it online, 75 per cent have links sent to them via e-mail or social media. As people continue to join online social networks, and online news sources continue to proliferate, this number will grow. "

Mentions TweetFeel which analyzes the emotional content of tweets. Politicians will love (or hate) this - they can get a sense of public opinion (though I can't believe there were only two tweets about Stephen Harper today)

Posted by Gwen at March 10, 2010 11:21 AM